The most exciting thing about this project was the mix of cultures: 50 percent of the clients were from the Chinese market and 50 percent from the German market. You learn a lot from both cultures – because everything has a different level of meaning. Colours, acts, music, content.
With this project we have not only broadened our horizon, but are even more convinced than before that this kind of partnership and cooperation is the future. It’s about building bridges.
© Text by Blackspace